How to recruit the right team for a seed round

Christoph Berger – Vilisto & Planet Sustainability

GT Impact

Today my guest is Christoph Berger, the founder and CEO of Vilisto and Planet Sustainability.

It is a perfect episode if you want to raise seed funding and to learn:

  • how to build the right team and hire the right employees
  • how to optimize your recruiting process
  • how to build a B2B greentech company with hardware and digital products


With Vilisto, Christoph has developed a digital heat management system with self-learning radiator thermostats which reduce CO2 emissions & heating costs by up to 32%.

He has founded this company in 2014 directly after finishing his university degree in Energy systems. Since then, the company has 21 FTE, they are currently raising their Series-A funding round and they recently won the German Innovation Award 2020 for Climate and Environment.

They are rated 4.7 out of 5 stars by their employees on Kununu (the Glassdoor for German companies), so they have an extremely good reputation as an employer.

We will focus this episode on learning from his experience with his Do’s and Don’ts about:  

“How to build the right team for a seed-round!“

We will also talk about his new online event Planet Sustainability, which brings together innovators and B2B startups.

Among others, you will also learn:

    • How to best manage equity share distribution between founders
    • How they developed their MVP
    • How they really failed their Kickstarter campaign and what they learned from it
    • How they pivoted from a B2C to a B2B product for non-residential buildings
    • How they funded their company until now (with 4 million € raised so far)
    • How they found their first B2B client at a fair by doing something most of the startups don’t do at fairs
    • Where to find and how to attract interns and working students
    • The different types of business models they considered (performance contracting, renting model)



Christophe’s company info: 

  • Vilisto, the digital heat management thermostats for non-residential buildings
  • Planet Sustainability, the new online event of Christoph for B2B startups with sustainable products.
  • Christoph profile on Linkedin

The resources mentioned in this episode:

Christoph’s recommendations

Let’s create a sustainable future

Join Mission First podcast’s & GT Impact’s newsletter (max 2x / month) and

  • Receive the BEST OF episodes of the first season of Mission First (10 audio episodes shorter than a coffee break)
  • Be notified of every new podcast episode + receive the Entrepreneurship Do’s and Don’ts of each guest
  • Receive advice about growth marketing and Linkedin strategy

    No Spam. Unsubscribe easily in one click at any time.

    Most popular episodes

    More recent episodes

    Episodes by topic

    Browse episodes by industry and topic below:

    Get in touch

    We will take 15 minutes to discuss your challenges and evaluate together how and if I could support you.

    It is free and non-binding. 😃

    In French with a Belgian accent,
    in English with a French accent I’m trying to hide,
    or in German with a French accent I am not trying to hide

    Free case study: 3 key steps to reach 7250 green followers on Linkedin