Episodes

How to build an enterprise with a social and environmental impact

Wietse Van Der Werf – Sea Ranger Service

GT Impact

Would you prefer having a social or an environmental impact on the world?

Well, do you know it’s possible to achieve both?!

In this episode, I have the chance to talk to Wietse Van Der Werf, CEO and founder of Sea Ranger Service.

Sea Ranger Service is a social enterprise with a mission to restore 1 million hectares of ocean biodiversity by 2040, whilst training 20,000 young people towards a maritime career.

When the common advice for entrepreneurs is to focus on one product only, Wietse developed successfully three products / services with his social enterprise: from marine research services to offering a bootcamp to train people for a new career, and also the construction and design of a new ship certified in the industry with a zero-emission specification.

For this episode, Wietse prepared a list of very hands-on tips about

💡 how to create a company with a social & environmental impact 💡

Among others, we covered these topics:

✅ How to resist the core focus trap and develop 3 successful products at once

✅ Legal: how to structure a social enterprise: mixing for-profit and non-profit companies

✅ How to combine impact and money

✅ How to educate your market

✅ How to not be afraid of governments

✅ How to have a combined sustainable and social impact

✅ How to use Asana as project management tool to increase team productivity

✅ How they developed a franchise model with IKEA to scale their conversation efforts in new countries

Are you ready? Then listen to it with the link below!

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