Megan Glover 120Water

WATER & GREENTECH

How to
use a different
perspective to innovate
in a new industry

What is it like to start from scratch in an industry you know nothing about?

This is what Megan Glover did back in 2016 when she started 120Water. Today 120Water has grown to 75 FTEs, more than 200 customers and a 7-digit revenue.

They are paving the way for the water industry, moving it from paper into the cloud. They offer digital solutions to water professionals, helping them protect public health way more efficiently.

Megan spent 10 years in marketing before deciding to pursue water as her next career move, and it was then natural to talk about 

💡How to use your experience and a different perspective to innovate in a new industry and find purpose💡

Megan shares her angle on how to:

✅ Find mentors

✅ Apply proven concepts and  solutions to your business

✅ Keep your customer at the center of your strategy even as you scale

✅ Don’t let hearing NO discourage you

✅ Learn to let go

✅ Hire the right people 

✅ Build a brand your customers would love to buy

Ready to dive in the water? Then listen to the podcast 🎧👇

Resources:

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Why I (really) created this podcast

We are at a critical period for our planet and its inhabitants, and entrepreneurs and companies are going to play a massive influence on our future. 

As always, there are two sides who can pull us in opposite directions. 

On one side, there are entrepreneurs who chase and base their decisions on money, success, and fame. 

On the other side, I believe there are entrepreneurs who truly care about making a positive difference on this world. Money is a mean and not an end to these entrepreneurs: they care about their Mission First, and their goal is not fame nor a quick exit for the sake of it. I call them Entrepreneurs for Future

I want to do my best to support these Entrepreneurs for future. 

On one hand, I do that with my company GT Impact, with which I help mission-driven companies scale up with digital marketing and growth hacking. 

On the other hand, I wanted to start this podcast because I believe the best way to learn is by getting advice from those who have already done what we want to achieve

Finally, maybe a secret reason for me to create this podcast: because it is a real pleasure and inspiration to meet and learn from these entrepreneurs. 

I have indeed been an entrepreneur myself since I am a teenager, always launching projects based on my passions. 

Music, for example, has guided me through my whole life. At 20 I started a non-profit organization to run techno music festivals in Belgium, where I was djing myself, then a few years ago I co-founded my first startup in Berlin, a music tech startup called Feelthebeat (Soundbrenner now). Currently I still do music with my indie folk pop band Lapwings

Preserving nature and its wild animals have also always been one of my passions: I have been mesmerized by the beauty of the wild orang-utans I have followed in Sumatra, or by the wild dolphins I had the chance to swim with in the Golf of Mexico. 

As an entrepreneur, I have bigger plans for GT Impact than “just” making it a great digital marketing agency for mission-driven startups, and secretly, this podcast helps me to learn and prepare the future…but shhh, that will be for another episode 😉  

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